Boomers are anyone born between 1945 and 1964, and they currently account for around ninety percent of the United States’ net worth and around seventy-eight percent of its assets. So, what exactly does this have to do with booking a vacation? According to a study, a large percentage of boomers want to take an average of four to five vacations each year. Here are the hottest trends in boomer travel.
1. Spiritual
Many studies suggest that the majority of this category is covered by Christians worldwide, but there’s another type of spiritual travel that appeals to boomers. Boomers venture towards certain temples and specific yoga retreat therapies, such as India and the Australian Outback. Sometimes, it’s not only about the destination you’re traveling to but the spirituality that brings a much deeper meaning to your vacation.
2. Passions
At this age, boomers enjoy combining their bucket list destinations with their passions, such as learning a new language or learning how to cook in new places such as Italy. The MIR Corp combines travel and passion for boomers over 55. Boomers come from a work ethic era, are attracted to areas of self-improvement, and are searching for new ways to grow and expand.
3. Bucket List
Boomers are at the age where they still feel young, but they’re aware that the clock is ticking. While some boomers have already been able to check items and passions off of their bucket list, many are beginning to travel for the first time now that they’re retired and living out their dreams.
For many boomers, this includes visiting exotic locations or historical parts of the world that have been a long time coming and may inspire other boomers to do the same.
4. Multigenerational
According to many travel organizations, multigenerational trips account for around ten percent of their business. Traveling groups consist of anywhere from four to twenty-four family members. With excellent research and planning, boomers can be comfortable, have fun, and make memories that will last forever!
5. Adventure
Boomers don’t believe they’re aging, as plenty of them are in great shape and even better shape than they were in their twenties. Boomers have always been ready for a challenge, so as a result, they love to go hiking, kayaking, mountain climbing, skiing, and so much more! Organizations that offer vacation packages are adding more categories every year to appeal to the boomer generation.
6. Girls’ Getaway
Even as boomers, there’s something extra special about being able to travel with your girlfriends for a weekend or week-long getaway. Girls’ getaways for boomers have continued to trend upwards and for good reason, too!
Boomer women know exactly what they want, as they’re confident, and experienced, and believe that if they travel with other like-minded women, it will provide memorable moments on their vacation!
7. Exotic Travel
These days, exotic travel is becoming more and more popular, with many boomers wanting to venture outside of typical vacations and to visit a less touristy, exotic destination. According to AAA Travel, many boomers are flocking to unique destinations such as The Cook Islands and Madagascar. Currently, even boomers who are traveling to places like China are searching for more unique travel regions than in the past.
8. Ancestral Travel
With DNA testing becoming more popular, more Boomers are getting more into genealogy and are dying to know more about their ancestors and where they originated from. According to an Arizona State Professor, ancestral travel is an excellent way of connecting and getting to know your roots in our fast environment. Boomers can visit their ancestral lands, giving them a deeper and more personal travel experience.
9. European River Cruising
Cruises are a very popular type of vacation, not only for boomers but people of all ages. Cruises can allow boomers to explore multiple destinations, whether it’s the Mediterranean, Caribbean, or islands of Hawaii. One of the rising trends among boomers is European River Cruising, which provides a slower-paced traveling experience for boomers and families.
10. Immersion Traveling
While some people may call immersion traveling slow traveling, boomer travelers want to dive deeper into culture when visiting a particular region. According to some travel agents, there’s been an increase in boomers booking private tours and unique experiences that give them more insight into foods, history, and beliefs.
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